How to Sell Digital Products on Amazon? (Definitive Guide in 2020) (2023)

How to Sell Digital Products on Amazon? (Definitive Guide in 2020) (1)

Do you have some new books or novels to publish? Or do you have some apps and games you developed? Or maybe you are a singer who has created a record? Or maybe you are a designer who can design Tshirt with creativity?

As one of the largest online marketplaces, selling on Amazon has always been a good idea. Even if you are a freelance creator, you can also find first-line business opportunities on Amazon to make extra cash. You just to make sure that everything you created can exist entirely in electronic form.

Why sell digital products on Amazon?

As we mentioned above, Amazon is one of the largest retailers in the world. Compared to other marketplaces (online or physical stores), your products are easier to get more exposure on Amazon. And because it exists completely online, it is also an ideal place for digital products. If you are a digital content creator, then it is very suitable for you. Here are some statistics about its digital product sales: For e-books, Amazon accounts for approximately 80% of the English reading market. Amazon Music is the third-largest music streaming service. As of July 2018, Amazon ranked third among the top mobile app publishers, and its audience surpassed Apple. And if you don’t launch your digital products on Amazon, you will miss a large part of the market.

What kind of digitals products that you can sell on Amazon?

From e-books and songs to game development, Amazon offers many ways for aspiring entrepreneurs to make money on its platform.

(Video) Make Money Selling Printables On Amazon - Sell Kids Educational Resources With Amazon Ignite

#1 Books (especially ebooks)

If you are interested in writing books, Amazon offers at least three ways to sell books, two of which are strictly digital. First, you can use Amazon FBA to sell physical copies of books on Amazon. Alternatively, you can also sell e-books through Amazon’s Kindle Direct Publishing (KDP), which provides two implementation methods: digital and “print on demand.”

If you love to write books, then Amazon provides you with a very good platform, where you have at least three ways to sell books, two of which are completely digital. The former is that you can use Amazon FBA to sell physical copies of books on Amazon. Alternatively, you can also sell e-books on Amazon through Kindle Direct Publishing, which is very easy and has few barriers to entry. Only a few book types (such as coloring books) are not allowed.

Amazon strongly recommends that authors publish only their best works after careful editing. If you find a typo or other error in your book after publication, you can correct it when the book is online, but if Amazon determines that it cannot provide a pleasant reading experience, you can delete it.

Kindle Direct Publishing has some advantages. You can get up to 70% of patent royalties, while most traditional publishing companies only charge 10% of patent royalties, and you don’t have to pay four-figure payments for self-publishing through printing. The downside is that you have to handle all marketing activities yourself, and you don’t get the generous salary advances provided by traditional publishers. In addition, if you are the author of a failed self-published e-book, most traditional publishers will never seriously consider your future work.

#2 Music

If you want to sell music on Amazon, you must go through one of its approved distributors. For talented musicians, Amazon offers TuneCore, which is part of AmazonMusic. With TuneCore, musicians can upload their songs and make them immediately available on Amazon, iTunes, Spotify, Google Play, and more than 150 stores worldwide.

#3 Apps, Software, or Games

For creative developers and programmers, there are also ways to make money on Amazon. You can sell your PC, Mac, Web, Fire tablet, HTML5, and Android games on Amazon at a decent price, and earn a 70% revenue share according to the Amazon App Distribution policy. Just register as a developer, and submit your games to the Amazon App store for monetization. You have a great opportunity for getting detailed pages for your featured games on Amazon to reach millions of their shoppers worldwide. Sell both new and used games on Amazon following their guidelines. Amazon supports Android apps (Fire devices use Android), Web/HTML5 apps, PC games and software, Mac games, and software.

(Video) How To Sell Ebooks On Amazon Kindle 2020 ($2000+/Month, Complete Guide & Tutorial)

#4 Art

Of course, if you are an artist or graphic designer with killer artwork, you can upload images to Amazon Merch and view the work on a printed T-shirt. Like KDP and TuneCore, Merch does not require you to have inventory to sell products. All you have to do is wait for the order to pass, Amazon creates products for consumers, and you can make money.

What do you require to become a digital product seller on Amazon?

The best part of becoming a digital content creator on Amazon is that you don’t need a lot of startup capital. However, you need to have some other elements, these elements are all-around your unique story, concept, and thinking.

A little more is to ensure or build your own authority. You should ask yourself as an expert in a certain field. No matter what content you write or create, you need to do enough research before creating the content, and be able to continuously output new ideas around the topic, which will benefit people a lot. For example, if you want to create fitness books for Kindle Direct Publishing, then you should have a better understanding of people’s muscle structure, body shape, etc.

In addition to continuous creation and high-quality creation, on the other hand, you need to have certain marketing knowledge. Although selling on Amazon provides you with a platform to promote your work through PPC (pay per click), there are other ways to attract customers outside of the Amazon platform. For example, you may need to master some design skills and learn to use simple software tools to create logos and backgrounds. You may also want to build your brand through social media, email lists, or other digital channels.

How to sell digital products on Amazon?

#1 Find and study opportunities

In our previous articles, we always mentioned that product research is important. Although different from regular products, selling digital products on Amazon still requires product research. And this idea is the same as other product research ideas. That is imitation. Not stealing the attention of others. Instead, by studying these product ideas that have worked, and trying to imitate and improve these concepts, new things are generated, and these new contents are completely yours.

This is just like when we do regular product research. We find a product that sells well but has a lot of negative reviews, imitate, and improve this product to reduce customer complaints so that we can get good results.

(Video) COMPLETE Amazon FBA Tutorial In 2023 | How To Sell On Amazon FBA And Make Money (Step By Step)

But how do you know what you are currently doing, or how to verify your ideas? The easiest way to find out is to check Amazon itself.

Search for the topic or content type you want to create on Amazon. Then check the performance of these contents on Amazon BSR analysis tool AmzChart.

How to Sell Digital Products on Amazon? (Definitive Guide in 2020) (2)

View the best performing listings, and read the reviews of that listing to learn how to improve your product.

Start Selling Digital Products on Amazon


(Video) Making Money On Amazon | Selling A Digital Product

#2 Create your content

Once you know where to start creating content, you can start creating it. You need to remember that completion is greater than perfection. After creating your content, make sure that more people watch/listen to your content, and get some feedback from these audiences to improve your content.

#3 List your products and start selling

Before launching your products, you have to create a seller account, if you don’t have one. There are two options: individual or professional. An individual plan that has no monthly fee but costs $9.99 for every item you will sell, which might work for you if you only have a few things to sell. Another is a professional plan, for which you have to pay $39.99 per month.

And when you’ve chosen your seller plan, the further steps are:

After designing/writing/making the content, submit it to the corresponding program for approval. After everything goes well, list your books, songs, or designs. Finally, use Amazon’s advertising system Amazon PPC to promote and advertise your products inside and outside Amazon.


How do I sell digital items on Amazon? ›

All you need to do is upload a great piece of art to Amazon Merch, and the service will automatically print it on t-shirts and other physical goods. You don't need to handle inventory or anything else — new products will automatically ship to customers as they order them.

Is selling on Amazon still profitable 2020? ›

In short: yes. But let's go over why. In 2021, Amazon's revenue was a whopping $469 billion, up from $386 billion in 2020 — and nearly one quarter (22%) of that revenue is driven by third-party sellers!
How much do Amazon sellers make?
Profit marginPercentage of Amazon sellers
Not currently profitable8%
Don't know8%
7 more rows
Dec 15, 2022

Is selling digital products on Amazon profitable? ›

Selling digital products on Amazon offers you a high profit margin as a business owner. For instance, the profit margin on a digital book is much higher compared to creating and shipping a hardcover copy of the same book.

Can you really make money selling digital products? ›

Without the need to hold inventory or the overhead associated with selling physical products, all types of digital products can be profitable online business ideas. There are countless ways you can create the best digital content to sell and resell and incorporate them into your business.

How do I sell my digital products? ›

Digital products you can sell online
  1. Sell educational products like ebooks or courses. ...
  2. Sell licenses to use your digital assets. ...
  3. Sell a membership for access to exclusive digital products. ...
  4. Sell digital templates and tools. ...
  5. Sell your music or art as digital products. ...
  6. Sell your services through digital products.
Feb 8, 2019

Can I sell PDF on Amazon? ›

No. No, it is against Amazon rules to sell pdf files.

Is Amazon FBA still profitable 2023? ›

Summary – Is Amazon FBA Still Worth It In 2023? Yes, it's still an excellent opportunity to start a sustainable, scalable business in 2023 and beyond. The e-Commerce market is moving in the right direction for brand-new sellers.

How many Amazon sellers make over $100k? ›

46% of SMB Amazon sellers have reached lifetime sales of over $100,000: Under $25,000: 23% $25,001-50,000: 12% $50,001-100,000: 8%

How to make up to $10000 per month on Amazon without selling physical products? ›

How to Make Money on Amazon
  1. Affiliate Marketing. One of the most straightforward ways to make significant money on Amazon without selling anything yourself is as an Amazon affiliate. ...
  2. Amazon Handmade. ...
  3. Amazon Merch. ...
  4. Kindle Direct Publishing. ...
  5. Fulfillment by Amazon. ...
  6. Amazon Mechanical Turk. ...
  7. Retail Arbitrage. ...
  8. Sell a Service.
Jan 13, 2023

What is the most profitable way to sell on Amazon? ›

The best way to make money on Amazon in 2023 is still through private label sales using Amazon's Fulfillment by Amazon (FBA) network. Around 59% of all Amazon sellers run their business using the private label method.

What generates the most revenue for Amazon? ›

Retail is Amazon's primary source of revenue, with online and physical stores together accounting for the biggest share. In the third quarter of FY 2022, Amazon reported $106.5 billion in retail sales.

What digital products are in demand 2023? ›

Below are the 15 best digital products to sell in 2023, along with tips to start making money today!
15 Most Profitable Digital Products To Sell Online
  • Online Courses. ...
  • Ebooks. ...
  • Printables. ...
  • Digital Art. ...
  • Music. ...
  • Sound Effects. ...
  • Photography. ...
  • Photo Presets.
Feb 22, 2023

Which type of Digital Marketing is most profitable? ›

5 Most Effective Digital Marketing Techniques
  • Paid Search Advertising. This could be anything from media buys to display ads. ...
  • Email Marketing. Email marketing is still considered one of the most powerful advertising media on the Internet. ...
  • Search Engine Optimization (SEO) ...
  • Social Media Marketing. ...
  • Video Marketing.

Is it legal to resell digital products? ›

Through the first sale doctrine, copyright laws around the world establish for an owner of the copy of a copyrighted work the right to resell, lend, donate, and, in some cases, even to rent the copy.

What are the best digital products to sell online? ›

  • eBooks. eBooks are one of the most popular digital products for both creators and customers. ...
  • Software. The software industry is huge and consistently growing. ...
  • Web-based Applications (SaaS) ...
  • Graphics and Digital Art. ...
  • Fonts. ...
  • Music and Audio. ...
  • Photography. ...
  • Video.
Jan 11, 2023

What documents do I need to sell on Amazon? ›

Create an Amazon seller account
  • Business email address or Amazon customer account.
  • Internationally chargeable credit card.
  • Government ID (identity verification protects sellers and customers)
  • Tax information.
  • Phone number.
  • A bank account where Amazon can send you proceeds from your sales.

How do I sell a downloadable PDF? ›

Your own website is in fact the best place to sell your downloadable PDF. All you need to do is connect it to a payment processing company, such as Paypal or Stripe, and you'll sell your PDFs without any third parties or limitations.

Is it legal to sell ebooks on Amazon? ›

What types of books can you sell on Amazon? You can sell common book formats such as hardcovers, paperbacks, or ebooks on Amazon.

Can I be a millionaire by Amazon FBA? ›

Becoming a millionaire through Amazon FBA is not going to happen overnight. If you are willing to put in the effort, there is no reason why you can't achieve this level of success. You need to build a brand that customers can trust and that they will want to buy from again and again.

How long does it take to be successful at Amazon FBA? ›

If you're wondering, “How long does it take to make money on Amazon FBA?” It depends on your budget, time commitment, and product. The average person can make money within 3-4 months of starting this journey.

Is it hard to succeed on Amazon FBA? ›

It's very doable, and the more you learn, the more you can earn – but it does require effort and sacrifice to learn what it takes to succeed. It requires a long-term perspective. Amazon selling is not a get-rich-quick scheme.

How many Amazon sellers are millionaires? ›

Amazon has announced that more than 20,000 Amazon marketplace sellers worldwide surpassed $1 million in sales in 2017. Known for rarely releasing details about the marketplace businesses Amazon has introduced the Small Business Impact Report this week.
Twenty Thousand Amazon Millionaire Sellers.
StateSellers Count
49 more rows
May 4, 2018

How much do I need to start Amazon FBA? ›

Minimal budget to start an Amazon FBA business

The minimal budget required to start a private label Amazon FBA business is approximately $3500. This budget will get you started with about 500 units of your unique product that costs about $4/unit to manufacture and source and gives a 100% return on investment.

Who is the top seller on Amazon? ›


Can you make 10k a month with Amazon FBA? ›

Jacky declared in another video that spending just one hour a day to learn Amazon FBA can allow you to “quit your job in six months and make $10k per month just like I did.” In fact, Jacky says that she rakes in a staggering $30,000 to $50,000 per month by selling just five products on Amazon, per another clip.

Can you start Amazon FBA with no money? ›

Sometimes it may seem that starting an Amazon FBA business can be a huge investment of time and money. In reality, it can be relatively inexpensive to start! In fact, many new FBA sellers start their businesses with as little as $500 or less!

Are Amazon side hustles real? ›

The wholesale Amazon side hustle. The wholesale business model involves buying a manufacturer's items in bulk and reselling them on Amazon. You'll purchase products either from a wholesale supplier or directly from the manufacturer. Like retail arbitrage, you're reselling another brand's product.

What is the best free selling platform? ›

If you plan to sell in your community, here are the top online sites to sell stuff locally for free:
  • Facebook Marketplace.
  • Craigslist.
  • Nextdoor.
  • VarageSale.
  • Offerup.
Nov 8, 2022

Where can I sell digital products without a website? ›

Best Platforms to Sell Digital Products Without A Website
  • Gumroad.
  • SendOwl.
  • Sellfy.
  • e-Junkie.
  • Shopify.
  • Sellz.
  • DPD.
  • PayLoadz.
Sep 7, 2020

What platforms can I sell digital downloads on? ›

Go take a look.
  • Gumroad. Gumroad is making major moves in the digital creator space. ...
  • Podia. If you're looking to create and sell digital products on your own platform, Podia is an excellent choice. ...
  • Sellfy. ...
  • AppSumo. ...
  • Shopify. ...
  • Easy Digital Downloads. ...
  • Kajabi. ...
  • Teachable.

Is it hard to be successful selling on Amazon? ›

Being an Amazon seller isn't always easy. There are a variety of things you should keep in mind when starting your business as well as running a successful one. However, Amazon is the go-to address for online shoppers and, therefore, a chance any e-commerce seller should have an eye on.

What are the best products to start selling on Amazon? ›

Some of the best selling categories on Amazon include video games, electronics, clothing, shoes, jewelry, books, home and kitchen, beauty and personal care products, and pet supplies.

How successful are people who sell on Amazon? ›

Success as an Amazon seller is accessible to very nearly everyone — 76% of Amazon sellers operating small to midsize businesses (SMBs)are profitable. Each year, Jungle Scout surveys thousands of Amazon sellers, brands, and agencies to understand what makes these entrepreneurs tick.

Which Amazon product has highest profit margin? ›

In this post, we will look at what makes an item a high margin product and how you can find these products to sell on Amazon.
10 High Profit Margin Products and Niches on Amazon
  1. Wireless Earbuds. Average margin: 76% ...
  2. Silver Chains. ...
  3. Hair Extensions. ...
  4. Flying Ball. ...
  5. Car Covers. ...
  6. Sleeping Bags. ...
  7. Garden Hoses. ...
  8. Kids Play Tents.
Feb 20, 2023

Does Amazon have a competitor? ›

Amazon and Walmart are two of the biggest retailers in the US and are always in competition. Walmart dominates the physical space, but Amazon leads online. Although Walmart has been around for 30 years longer, the two fight for the same customers now.

What percentage of profit Does Amazon take? ›

Remember, Amazon takes a cut of every item sold. This ranges from as low as 6 percent (personal computers) to as high as 45 percent (Amazon device accessories), although referral fees for media products are 15 percent of the total sales price of a product, rather than the item price alone.

What is the next big trend in digital marketing? ›

To outline briefly, the top 10 digital marketing trends for 2023 and beyond are: Using short-form, vertical videos. Cookie-less marketing and working with first party data. AI content-writing tools.

Which digital skill is best for future? ›

Upskilling is the Future of Education
  • Project Management Certificate.
  • Web 3 Foundation Certificate.
  • Digital Product Management & Strategy Certificate.
  • Digital Leadership Certificate.
  • Data Fundamentals Certificate.
  • Data Visualisation & Storytelling Certificate.
  • Business Analytics Certificate.
  • Design Thinking Certificate.

What can I sell in 2023 to make money? ›

Top 10 trending products to sell online in 2023
  • Health and Lifestyle. Health and wellness are bigger priorities for people today. ...
  • Fashion. Fashion is a staple of B2B e-commerce. ...
  • Personal care and beauty. ...
  • Kitchen. ...
  • Home. ...
  • Childcare. ...
  • Pet products. ...
  • Office.
Dec 6, 2022

Which digital marketing is best for beginners? ›

Strategies for Beginners in Digital Marketing
  • Get on-the-job experience. Once you've decided on an initial focus area, put yourself out there. ...
  • Learn as much as you can. ...
  • 2) Search Engine Marketing (SEM): ...
  • 3) Email Marketing: ...
  • 6) Content Marketing. ...
  • 7) Social Media Marketing.

What is the easiest type of digital marketing? ›

Email marketing is one of the easiest, most effective types of digital marketing, as it consistently reaches an audience of regular customers and potential buyers. Many businesses send daily emails to their contacts, with over 100 billion emails sent and received around the world every day.

Which digital marketing is in-demand? ›

The most requested experience in digital marketing includes social media, content strategy, SEO, analytics, and more.

What to sell that everyone will buy? ›

Things to Sell to Make Money That You Have Lying Around the House
  • Clothes. Resale clothing is a billion-dollar industry. ...
  • Toys. One of the easiest things to sell to make money is used toys. ...
  • Shoes. ...
  • Furniture. ...
  • Jewelry. ...
  • Baby Items. ...
  • Unused Gift Cards. ...
  • Old DVDs and CDs.
5 days ago

What are the Top 5 selling items online? ›

70+ Best-Selling Products to Sell Online in 2023
  • Car Accessories.
  • Health & Wellness.
  • Fitness and Sports Equipment.
  • Homeware and Decor.
  • Jewelry and Accessories.
  • Kitchen and Home Accessories.
  • Pet Accessories.
  • Tech & Gadgets.
Dec 29, 2022

What is easiest to sell online? ›

25 Top Easy Things To Make And Sell For Money
  • Pet Accessories.
  • Gift Baskets.
  • Curated Gifts or Subscription Boxes.
  • Digital Prints.
  • Art Prints.
  • Photos.
  • Music.
  • Courses.
Nov 10, 2022

Can you make digital purchases on Amazon? ›

Digital software and video games can be purchased on the Amazon website, app, or your mobile device's web browser. To buy a game or software download: Find the item you'd like to purchase. Open the detail page for that item and select Add to Cart.

What is Amazon digital marketplace? ›

AWS Marketplace is a curated digital catalog that customers can use to find, buy, deploy, and manage third-party software, data, and services to build solutions and run their businesses.

How does Amazon digital work? ›

Amazon Digital is the service by Amazon that allows you to purchase and download the digital content that you subscribe to. This includes digital versions of books, music, podcasts, TV shows, and movies. You can then watch or listen to them on your computer, phone, or tablet whenever the mood strikes.

Can you gift digital content on Amazon? ›

Select the Buy for others button and then enter the details for your gift recipients. You can specify recipient email addresses on the checkout page to send each recipient an email with the link to redeem the eBook. Any eBooks not sent are available, after completing your purchase, to be sent when you choose.

How much does Amazon Digital cost? ›

Current Amazon Prime membership pricing: $14.99 per month. $139 per year. Prime Video membership is $8.99 per month.

How do I get an address for digital purchases on Amazon? ›

Linh Floresca asked a question.
How do I change the residential address for digital purchases
  1. To change your 1-Click settings:Go to 1-Click Settings.
  2. Click Make default located next to your address, then click Change next to the Nickname, Payment Method, or Shipping Method options.
Sep 23, 2020

What is eligible for Amazon Digital credit? ›

What can I buy with Amazon's digital credits? You actually have quite a few options when it comes to spending digital credits, including Kindle ebooks, Amazon instant videos, digital music, add on streaming service subscriptions and Amazon Appstore apps.

What are the benefits of Amazon Digital? ›

What are the benefits of Amazon Prime?
  • Prime Now. ...
  • Unlimited movie and TV streaming. ...
  • Unlimited reading. ...
  • Early access to new books. ...
  • Unlimited music streaming. ...
  • Prime Day and Prime Early Access. ...
  • Free unlimited photo storage with Amazon Photos. ...
  • Stock up with Amazon Fresh.
Aug 24, 2022

How does digital marketplace work? ›

Darragh: A digital marketplace is a platform creating a venue for both buyers and sellers to transact over a product or a service. It matches potential buyers of a service or a product with providers of that service or product.

What is the difference between Amazon Com and Amazon marketplace? › is an ecommerce website. Anything sold directly through is owned by Amazon. Amazon Marketplace is a platform that allows third-party sellers to sell their products on Over 12 million products are sold each year on

How to generate income from Amazon? ›

Let's get to it!
  1. Sell your own private label products on Amazon. ...
  2. Publish your own books on Kindle Direct Publishing. ...
  3. Sell wholesale goods on Amazon. ...
  4. Deliver goods for Amazon. ...
  5. Become a blogger. ...
  6. Become an Amazon Influencer. ...
  7. Flip store-bought products with retail arbitrage. ...
  8. Flip online retail store products using online arbitrage.
Jan 12, 2023

What digital strategies Does Amazon use? ›

Amazon's digital marketing strategy is comprehensive, and they reach the customers through digital marketing. Today, everyone uses social media. Amazon advertises its products on social media, taking advantage of those who use those sites and sending them to their product pages to help them sell more.

Does KDP select cost anything? ›

KDP Select is a free 90-day program for Kindle eBook only. It gives you the opportunity to reach more readers through Amazon and Kindle promotions. All authors regardless of where they live, are eligible. When you enroll your Kindle eBook in KDP Select, it is automatically included in Kindle Unlimited (KU).

Can I sell digital cards on Amazon? ›

To sell digital gift cards on Amazon, you first need to create a seller account with Amazon and register as a professional seller. Then, you can start listing your digital gift cards for sale. To list an item, go to the Seller Central page and select inventory> Add a Product.

Can I sell digital invitations on Amazon? ›

To sell digital art on Amazon, you need to be part of Amazon Merch, which is an invite-only program. So, you first need to get invited by Amazon, and then you can create and upload your designs for sale.


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